18th July 2017
Mayfair Art Weekend delivers successful first edition

The inaugural edition of Mayfair Art Weekend took place from 30 June – 2 July, with a packed programme of talks, tours and exhibitions, in partnership with the Royal Academy of Arts. Over 60 galleries, auction houses, leading fashion brands and restaurants across Mayfair and St James’s opened their doors for the weekend, with the Royal Academy of Arts as the hub for the event presenting a free festival in its courtyard.

The weekend rebranded this year from three successful iterations as Brown’s London Art Weekend, with the intention of providing an accessible and welcoming introduction to the diverse range of culture on offer across Mayfair, an area where the worlds of fashion, art and luxury converge.

From Old Master paintings to cutting edge contemporary art, a varied programme of exhibitions was complemented by one-off installations commissioned for the weekend, and over 50 additional talks and tours. Fashion brand Max Mara hosted its first exhibition in the Bond Street store, Shapeshifters by London artist Ludovica Gioscia. Mayfair’s historic shopping gallery, Burlington Arcade, was transformed with 300 delicate paper birds made by French designer Mathilde Nivet, marking her first UK commission, as well as an exhibition by taxidermist Adele Morse, the culmination of five years’ research into a creature currently unknown to science, the Orang-Pendek.

At the Royal Academy of Arts, visitors were also encouraged to explore the lesser known parts of the site, opening up the historic West Yard to the public for the first time and featuring site-specific works by sculptors Frank Kent and Jonathan Kips.

 

Image Credit 1: Mayfair Art Weekend, © David Parry, courtesy of Mayfair Art Weekend

Image Credit 2: Birds, Mathilde Nivet, Burlington Arcade as part of Mayfair Art Weekend, © David Parry, courtesy of Mayfair Art Weekend